Apple iPhone 12 Pro Max
In stock
SKU
104051791-CONF-1
Order Lead Time: 2 - 4 Working Days
R25,999.00

A14 Bionic rockets past every other smartphone chip. The Pro camera system takes low-light photography to the next level — with an even bigger jump on iPhone 12 Pro Max. And Ceramic Shield delivers four times better drop performance. Let’s see what this thing can do.
iPhone 12 Pro Max
6.7” Super Retina
XDR display
iPhone 12 Pro
6.1” Super Retina
XDR display
iPhone already had the toughest glass in a smartphone. So to dramatically increase the durability of iPhone 12 Pro, we had to introduce an all-new material.
Nanoscale
ceramic crystals
Enter Ceramic Shield. It’s made by introducing nano‑ceramic crystals — which are actually harder than most metals — into glass. Sounds simple, but it’s incredibly difficult because ceramic isn’t transparent. By controlling the type of crystals and degree of crystallinity, we developed an exclusive formula that maximises the toughness of the ceramic while remaining optically clear. This was the breakthrough that made Ceramic Shield ideally suited for the display. It’s a first in any smartphone, and it’s tougher than any smartphone glass.
Dual ion-exchange
process
Tough is great, but we also wanted to make it scratch-resistant. So, using the same dual ion-exchange process we use on the back glass, we protect against nicks, scratches, and everyday wear and tear.
4x better drop
performance
Beyond Ceramic Shield, there’s one more thing that contributes to the durability of the front cover. It sits flush to the edge of the phone, which helps protect it even more. Altogether, we’ve quadrupled the drop performance — the largest year-on-year improvement ever for iPhone.
The fastest chip ever in a smartphone. Again.
The new capabilities of iPhone 12 Pro require speed. Lots of it. And one way to make a chip faster is to add more transistors, meaning you have to make the chip bigger or the transistors smaller.
11.8 billion
transistors
We went for smaller. iPhone 12 Pro has the first 5‑nanometre chip in the industry. The components are measured in mere atoms, which means the transistors can be packed incredibly close together. So energy flows between them faster — and less of it gets lost along the way. That’s how A14 Bionic boosts performance while saving energy.
16‑core
Neural Engine 11 trillion operations per second
We dramatically increased the performance of our Neural Engine by doubling the cores from 8 to 16. That makes intensive machine learning tasks — like applying Deep Fusion to improve detail in your photos — up to 80% faster. We also made the dedicated machine learning accelerators on our CPU 70% faster, so any app can tap into that improved performance across our entire chip.
All-new
image signal processor 4K HDR recording with Dolby Vision
What does all this mean for you? A ton. Big performance gains across the board. Smart HDR 3 for more true-to-life photos. Improved detail in high-quality video, thanks to advanced temporal noise reduction on the new Image Signal Processor. And Dolby Vision that’s actually encoded while you shoot — instead of by pro computers in an editing studio. There’s never been anything like A14 Bionic, and we can’t wait to see all the incredible things you’ll do with it.
AR at the speed of light.
iPhone is already designed from the ground up for AR, and now the LiDAR scanner in iPhone 12 Pro takes things to a whole new level.
More info for
more accuracy A detailed depth map in nanoseconds
The LiDAR scanner measures absolute depth by timing how long it takes invisible light beams to travel from the transmitter to objects, then back to the receiver. LiDAR works with the depth frameworks of iOS 14 to create a tremendous amount of high-resolution data spanning the camera’s entire field of view. And the beams pulse in nanoseconds, constantly measuring the scene and refining the depth map. For AR, that’s a game-changer.
Instant AR
LiDAR can instantly understand the surfaces in your space. So AR apps can get straight to work analysing the scene and creating custom experiences.
Scene geometry
With a detailed representation of every surface in a room, LiDAR can place content everywhere it should go to look realistic — whether that’s on the curve of your sofa, the back of a chair, or even your messy desk. That makes AR apps much smarter. For example, if a landscape is being projected onto your living room, the grass will grow only on the floor and spread right up to the furniture, completely adapting to your space.
Advanced occlusion
A more accurate depth map also allows iPhone 12 Pro to understand which objects are in front of others. So if AR characters run across your drive, they’ll accurately pass behind your car and in front of the tree — keeping you fully immersed in your experience.
A camera that
sees in the dark Night mode portraits
LiDAR also unlocks advanced capabilities for the Pro camera system, including up to six times faster autofocus in low light. And on the Wide camera, the detail of the LiDAR depth map makes Night mode portraits possible. Now, even in low light, the Neural Engine can render your subject in focus against a beautifully blurred background.
Night mode comes to both the Wide and Ultra Wide cameras, and it’s better than ever at capturing incredible low-light shots. LiDAR makes Night mode portraits possible. And the Wide camera lets in 27 per cent more light, for greater detail and sharper focus day or night.
Wide camera with ƒ/1.6 aperture captures 27% more light
New 7‑element Wide lens for edge‑to‑edge sharpness
new OIS makes 5,000 adjustments per second
LiDAR delivers up to 6x faster autofocus in low light
Portraits that
come out at night.
Night mode portraitson the Wide camera give you vivid colour, as well as beautiful bokeh that accentuates lit buildings, streetlights — any background lights.
Deep Fusionkicks in for low- to mid-light scenes. The Neural Engine analyses multiple exposures pixel by pixel to bring out unprecedented detail in the magnifying glass, the woman and the wall.
Portrait mode, fine-tuned.
Machine learning on iPhone 12 Pro is even better at separating the subject from the background. And creative controls let you adjust the background blur and light on faces.
More detail. In the blink of AI.
Smart HDR 3automatically refines highlights, shadows and contours. Even at midday, you can see detail in her face and shadows that graduate all the way to true black.
Smart HDR 3 captures every bit of golden hour magic, pulling out all the texture in the rock, while staying true to the subtle blues of the sky.
Beyond faces, Smart HDR 3 uses machine learning to recognise scenes, so it can bring out the cracks in the ground and the roughness of the hill without increasing noise in the sky.

Dolby Vision Reccording
60 times more colours,
60 times more colours,
infinitely more spectacular
First camera ever to record in Dolby Vision
iPhone 12 Pro jumps from 8- to 10‑bit HDR recording, capturing 700 million colours for much more lifelike video. Then it goes one better, recording in Dolby Vision — the format used by film studios. You can even edit Dolby Vision video and use AirPlay to see every last bit of the difference on the big screen.
AirPlay
streams your 4K Dolby Vision video to Apple TV and smart TVs.
Now every night
is movie night.
The Wide camera’s larger sensor brings far more detail out of the shadows. And for the first time, you can take Night mode Time‑lapse videos with a tripod to capture scenes with dramatic motion. Now even your movies can pull an all-nighter.
87% better low-light video with iPhone 12 Pro Max
New ISP with improved noise reduction for more detail
TrueDepth camera
It’s never too late to take another Night mode selfie.
Night mode comes to the front camera, bringing all that low-light detail and natural colour to your favourite subject. Deep Fusion, Smart HDR 3 and Dolby Vision recording are now on the TrueDepth camera too. So you’ll look your best in any light.
How do you make our brightest display even better? Make it bigger. A new design with flat edges and our flexible custom OLED allowed us to push the screen’s amazing colour, brightness and contrast right to the very edge.
Up to1,200 nitspeak brightness for
HDR photos and movies
2,000,000:1contrast ratio for
true blacks and bright whites
Over 3.4 million pixels in 12 Pro Max,
the most ever in an iPhone
Instant attraction.
Each piece magnetically snaps together like magic.
Stack and go.
Snap on a case, a wallet, or both. (Fear not, the wallet is shielded so it’s safe for credit cards.)
Turbo chargeable.
Magnets align themselves perfectly every time for faster wireless charging
Privacy is built in.
iPhone is designed to protect your information. Face ID data doesn’t leave your iPhone and is never backed up to iCloud or anywhere else. All the iMessages you send are encrypted. iOS shows you an app’s privacy practices before you download it. And the list goes on.
We reduced our carbon footprint. By thinking inside the box.
Carbon savings equal to 450,000 fewer cars on the road per year.
iPhone 12 Pro works with existing power adapters, EarPods and USB‑A to Lightning cables. Because there are billions of those out in the world, new ones often go unused. So we’re removing them from the box — across the entire iPhone family. This reduces carbon emissions and avoids the mining and use of precious materials. It also shrinks the packaging, allowing more boxes per shipment and fewer shipments overall. We’re transitioning our manufacturing partners to renewable energy as well. Altogether, this eliminates over 2 million tonnes of carbon emissions annually.
To charge your new iPhone, you can continue to use your USB‑A to Lightning cable. Or you can take advantage of fast charging with the USB‑C to Lightning cable now included in the box, which works with existing USB‑C power adapters and computer ports.
Specificcations:
Size and Weight
iPhone 12 Pro
Width:
71.5 mm
(2.82 inches)
146.7 mm
(5.78 inches)
7.4 mm
(0.29 inches)
Weight:
187 grams (6.60 ounces)
iPhone 12 Pro Max
Width:
78.1 mm
(3.07 inches)
160.8 mm
(6.33 inches)
7.4 mm
(0.29 inches)
Weight:
226 grams (7.96 ounces)
Display
- Super Retina XDR display
- 6.1‑inch (diagonal) all‑screen OLED display
- 2532x1170-pixel resolution at 460 ppi
The iPhone 12 Pro display has rounded corners that follow a beautiful curved design, and these corners are within a standard rectangle. When measured as a standard rectangular shape, the screen is 6.06 inches diagonally (actual viewable area is less).
- Super Retina XDR display
- 6.7‑inch (diagonal) all‑screen OLED display
- 2778x1284-pixel resolution at 458 ppi
The iPhone 12 Pro Max display has rounded corners that follow a beautiful curved design, and these corners are within a standard rectangle. When measured as a standard rectangular shape, the screen is 6.68 inches diagonally (actual viewable area is less).
Both models:
- HDR display
- True Tone
- Wide colour (P3)
- Haptic Touch
- 2,000,000:1 contrast ratio (typical)
- 800 nits max brightness (typical); 1,200 nits max brightness (HDR)
- Fingerprint-resistant oleophobic coating
- Support for display of multiple languages and characters simultaneously
Splash, Water and Dust Resistant
Rated IP68 (maximum depth of 6 metres up to 30 minutes) under IEC standard 60529
Chip
- A14 Bionic chip
- Next‑generation Neural Engine
Camera
- Pro 12MP camera system: Ultra Wide, Wide and Telephoto cameras
- Ultra Wide: ƒ/2.4 aperture and 120° field of view
- Wide: ƒ/1.6 aperture
- Telephoto: ƒ/2.0 aperture (iPhone 12 Pro); ƒ/2.2 aperture (iPhone 12 Pro Max)
- 2x optical zoom in, 2x optical zoom out; 4x optical zoom range (iPhone 12 Pro)
- Digital zoom up to 10x (iPhone 12 Pro)
- 2.5x optical zoom in, 2x optical zoom out; 5x optical zoom range (iPhone 12 Pro Max)
- Digital zoom up to 12x (iPhone 12 Pro Max)
- Night mode portraits enabled by LiDAR scanner
- Portrait mode with advanced bokeh and Depth Control
- Portrait Lighting with six effects (Natural, Studio, Contour, Stage, Stage Mono, High-Key Light Mono)
- Dual optical image stabilisation (Wide and Telephoto)
- Sensor-shift optical image stabilisation (iPhone 12 Pro Max, Wide)
- Five-element lens (Ultra Wide); six‑element lens (Telephoto); seven-element lens (Wide)
- Brighter True Tone flash with slow sync
- Panorama (up to 63MP)
- Sapphire crystal lens cover
- 100% Focus Pixels (Wide)
- Night mode (Ultra Wide, Wide)
- Deep Fusion (Ultra Wide, Wide, Telephoto)
- Smart HDR 3
- Apple ProRAW
- Wide colour capture for photos and Live Photos
- Lens correction (Ultra Wide)
- Advanced red-eye correction
- Photo geotagging
- Auto image stabilisation
- Burst mode
- Image formats captured: HEIF and JPEG
Video Recording
- HDR video recording with Dolby Vision up to 60 fps
- 4K video recording at 24 fps, 30 fps or 60 fps
- 1080p HD video recording at 30 fps or 60 fps
- 720p HD video recording at 30 fps
- Optical image stabilisation for video (Wide)
- 2x optical zoom in, 2x optical zoom out; 4x optical zoom range (iPhone 12 Pro)
- Digital zoom up to 6x (iPhone 12 Pro)
- 2.5x optical zoom in, 2x optical zoom out; 5x optical zoom range (iPhone 12 Pro Max)
- Digital zoom up to 7x (iPhone 12 Pro Max)
- Audio zoom
- Brighter True Tone flash
- QuickTake video
- Slo-mo video support for 1080p at 120 fps or 240 fps
- Time-lapse video with stabilisation
- Night mode Time-lapse
- Extended dynamic range for video up to 60 fps
- Cinematic video stabilisation (4K, 1080p and 720p)
- Continuous autofocus video
- Take 8MP still photos while recording 4K video
- Playback zoom
- Video formats recorded: HEVC and H.264
- Stereo recording
TrueDepth Camera
- 12MP camera
- ƒ/2.2 aperture
- Portrait mode with advanced bokeh and Depth Control
- Portrait Lighting with six effects (Natural, Studio, Contour, Stage, Stage Mono, High‑Key Light Mono)
- Animoji and Memoji
- Night mode
- Deep Fusion
- Smart HDR 3
- HDR video recording with Dolby Vision up to 30 fps
- 4K video recording at 24 fps, 30 fps or 60 fps
- 1080p HD video recording at 30 fps or 60 fps
- Slo-mo video support for 1080p at 120 fps
- Time-lapse video with stabilisation
- Night mode Time-lapse
- Extended dynamic range for video up to 30 fps
- Cinematic video stabilisation (4K, 1080p and 720p)
- QuickTake video
- Wide colour capture for photos and Live Photos
- Lens correction
- Retina Flash
- Auto image stabilisation
- Burst mode
Face ID
- Enabled by TrueDepth camera for facial recognition
Mobile and Wireless
Model A2407
- 5G NR (Bands n1, n2, n3, n5, n7, n8, n12, n20, n25, n28, n38, n40, n41, n66, n77, n78, n79)
- FDD-LTE (Bands 1, 2, 3, 4, 5, 7, 8, 12, 13, 17, 18, 19, 20, 25, 26, 28, 30, 32, 66)
- TD-LTE (Bands 34, 38, 39, 40, 41, 42, 46, 48)
- CDMA EV-DO Rev. A (800, 1900 MHz)
- UMTS/HSPA+/DC-HSDPA (850, 900, 1700/2100, 1900, 2100 MHz)
- GSM/EDGE (850, 900, 1800, 1900 MHz)
Model A2411
- 5G NR (Bands n1, n2, n3, n5, n7, n8, n12, n20, n25, n28, n38, n40, n41, n66, n77, n78, n79)
- FDD-LTE (Bands 1, 2, 3, 4, 5, 7, 8, 12, 13, 17, 18, 19, 20, 25, 26, 28, 30, 32, 66)
- TD-LTE (Bands 34, 38, 39, 40, 41, 42, 46, 48)
- CDMA EV-DO Rev. A (800, 1900 MHz)
- UMTS/HSPA+/DC-HSDPA (850, 900, 1700/2100, 1900, 2100 MHz)
- GSM/EDGE (850, 900, 1800, 1900 MHz)
All models
- 5G (sub-6 GHz)
- Gigabit LTE with 4x4 MIMO and LAA
- Wi‑Fi 6 (802.11ax) with 2x2 MIMO
- Bluetooth 5.0 wireless technology
- Ultra Wideband chip for spatial awareness
- NFC with reader mode
- Express Cards with Power Reserve
Location
- Built‑in GPS, GLONASS, Galileo, QZSS and BeiDou
- Digital compass
- Wi‑Fi
- Mobile data
- iBeacon micro-location
Video Calling
- FaceTime video calling over Wi‑Fi or a mobile network
- FaceTime HD (1080p) video calling over 5G or Wi‑Fi
Audio Calling
- FaceTime audio
- Voice over LTE (VoLTE)
- Wi‑Fi calling
Audio Playback
- Audio formats supported: AAC‑LC, HE‑AAC, HE‑AAC v2, Protected AAC, MP3, Linear PCM, Apple Lossless, FLAC, Dolby Digital (AC‑3), Dolby Digital Plus (E‑AC‑3), Dolby Atmos and Audible (formats 2, 3, 4, Audible Enhanced Audio, AAX and AAX+)
- Spatial audio playback
- User-configurable maximum volume limit
Video Playback
- Video formats supported: HEVC, H.264, MPEG‑4 Part 2 and Motion JPEG
- HDR with Dolby Vision, HDR10 and HLG
- Up to 4K HDR AirPlay for mirroring, photos and video out to Apple TV (2nd generation or later) or AirPlay 2–enabled smart TV
- Video mirroring and video out support: up to 1080p through Lightning Digital AV Adapter and Lightning to VGA Adapter (adapters sold separately)
Siri
- Use your voice to send messages, set reminders and more
- Get intelligent suggestions on your Lock Screen and in Messages, Mail and more
- Activate hands‑free with only your voice using “Hey Siri”
- Use your voice to run shortcuts from your favourite apps
External Buttons and Connectors
Volume up/down
Ring/Silent
Side button
Built‑in stereo speaker
Built‑in microphone
Lightning connector
Built‑in microphones
Built‑in stereo speaker
Power and Battery
Video playback:
Up to 17 hours
Video playback (streamed):
Up to 11 hours
Audio playback:
Up to 65 hours
Video playback:
Up to 20 hours
Video playback (streamed):
Up to 12 hours
Audio playback:
Up to 80 hours
Both models:
- Built‑in rechargeable lithium‑ion battery
- MagSafe wireless charging up to 15W
- Qi wireless charging up to 7.5W
- Charging via USB to computer system or power adapter
- Fast-charge capable:
Up to 50% charge in around 30 minutes with 20W adapter or higher (sold separately)
MagSafe
- Wireless charging up to 15W
- Magnet array
- Alignment magnet
- Accessory Identification NFC
- Magnetometer
Sensors
- Face ID
- LiDAR scanner
- Barometer
- Three‑axis gyro
- Accelerometer
- Proximity sensor
- Ambient light sensor
Operating System
- iOS 14
iOS is the world’s most personal and secure mobile operating system, packed with powerful features and designed to protect your privacy.
Accessibility
Accessibility features help people with disabilities get the most out of their new iPhone. With built‑in support for vision, hearing, mobility and learning, you can fully enjoy the world’s most personal device.
- VoiceOver
- Zoom
- Magnifier
- RTT and Textphone support
- Siri and Dictation
- Type to Siri
- Switch Control
- Closed Captions
- AssistiveTouch
- Speak Screen
- Back Tap
SIM Card
- Single SIM (nano‑SIM)
- iPhone 12 Pro and iPhone 12 Pro Max are not compatible with existing micro‑SIM cards.
Rating for Hearing Aids
M3, T4
Mail Attachment Support
Viewable document types
.jpg, .tiff, .gif (images); .doc and .docx (Microsoft Word); .htm and .html (web pages); .key (Keynote); .numbers (Numbers); .pages (Pages); .pdf (Preview and Adobe Acrobat); .ppt and .pptx (Microsoft PowerPoint); .txt (text); .rtf (rich text format); .vcf (contact information); .xls and .xlsx (Microsoft Excel); .zip; .ics; .usdz (USDZ Universal)
System Requirements
- Apple ID (required for some features)
- Internet access
- Syncing to a Mac or PC requires:
- macOS Catalina 10.15 or later using the Finder
- macOS El Capitan 10.11.6 to macOS Mojave 10.14.6 using iTunes 12.8 or later
- Windows 7 or later using iTunes 12.10.10 or later (free download from itunes.com/za/download)
Environmental Requirements
Operating ambient temperature:
0° to 35° C (32° to 95° F)
Non-operating temperature:
−20° to 45° C (−4° to 113° F)
Relative humidity:
5% to 95% non-condensing
Operating altitude:
tested up to 3,000 metres (10,000 feet)
In the Box
- iPhone with iOS 14
- USB‑C to Lightning Cable
- Documentation

SKU | 104051791-CONF-1 |
---|---|
Order Lead Time | 2 - 4 Working Days |
Product Availability | Pre Order |
Handset Model | iPhone 12 Pro Max |
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